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Mayuka Yamamoto, Little Fenec Fox, 2023, oil on canvas, 33 x 45 cm
Mayuka Yamamoto, Little Fenec Fox, 2023, oil on canvas, 33 x 45 cm

She counts among them early impacts such as her high school art history classes, a week spent in Ubud, Bali, during the late eighties, when the place’s ambiance was quite untouched compared to today, and a visit to Egypt in the early nineties. In contrast, her background in law has been instrumental in shaping how she organizes aspects of life. Exploring the work of emerging artists and engaging with them is something she is fond of; collecting for her is beyond acquiring, it is being involved in the entire artistic journey of an artist. There are various ways she lands in artistic positions that amaze her: by attending collective exhibitions at galleries, visiting art fairs, extensive reading, browsing through Instagram, making introductions with her network of fellow art enthusiasts, and stepping out of the familiar. The personal relationship with artists is what gives pieces of her collection nuances and subtleties. Within the works is the spirit that artists share with us, says Borrell. When I ask if she could highlight works and artists that are dear to her, she says that all are dear. Yet, some artists, such as Yosuke Ueno, Vivi Cho, Ryol, Felix Treadwell, and August Vilella, stand out for the special place they hold not just in her collection, but also in her personal narrative.

Tania Marmolejo
Tania Marmolejo An Expected Change Of Mood, 2023 Oil on linen 56 × 49 in | 142.2 × 124.5 cm

Right now, she is particularly captivated by the art emerging from Asia and creative expressions from Indonesia, Japan, and Korea. The Japanese super flat movement is something that greatly inspires her. Further, Borrell adds: „The art from these regions possesses a certain indescribable charm. When selecting pieces for my collection, I am drawn to recurring colorful characters and stylistic elements that evoke a feeling inside me, triggering emotions from happiness to nostalgia.“ The works are ultra-modern figurative, featuring primarily simplistic and childlike figures, giving the whole an aura of naivety. This stylistic choice aims to communicate certain messages, which often focus on spreading happiness and reassurance, seeking to create a soothing and comforting experience for the observers. When coming to her home, many guests wonder about the harmony between each artwork and artist (often, works stand on her walls next to each other, boosting the experience). Borrell: „This often leads to visitors questioning if the pieces are by the same artist.“ For her, the works and their narratives complement each other, yet, she can uncover common threads among them. Through personal choices and research, she has been able to build a truly distinctive collection that cannot be duplicated.

STIK
Sonia Borrell and STIK

For the future, she envisions crafting an art collection that will resonate with audiences of the 22nd century, serving as a bridge from the present to the future. Borrell adds further: „Yet, as the collection grows, I am cognizant that the time will come to consider expanding the physical space it occupies. My focus remains on acquiring pieces created by contemporaries, artists of my era, forging a connection between my time and future generations.“ Meanwhile, she is optimistic to observe new generations of collectors and see what drives them in their collector tastes, from YouTube to fashion. The new generation is searching for connections in art, that reflect their style, identity, and time. She is always venturing beyond her familiar surroundings, continuously living and discovering.

Tryson Collection – www.trysoncollection.com, www.instagram.com/soniabblondon/


Note: This text is part of our WallArt Journal #2, which we specially produced for the SPARK Art Fair 2024 in Vienna. You can find copies around Vienna, or if you want to have one, feel free to contact us.

The Critic as Detective

There is a similarity between detective stories and visiting an art exhibition: in both we are looking for clues. This is how art criticism turned me into a voyeur or you could also call it a detective figure.

Extended Wing, 2023, Raku ceramic, 40x40x 20 cm by Alessandro Albrecht

So on this occasion, we took a chance to bring you closer to the process and history of the Raku technique, born in Japan and brought by Bernard Leach to the West—actually to England in the 1920s.

HELMUT LANG ARCHIV. Eine Intervention von Helmut Lang MAK Design Lab © MAK/Georg Mayer

… to the Helmut Lang Archive (MAK). In 2005, he left the fashion world and the brand where he was the main designer and creative director from its establishment, and which today still holds his name.

Interview with Pia Aydt

Pia Aydt, born in 1998, lives and works in Vienna. She studies fine arts at the University of Applied Arts Vienna, focusing on drawing. Her work strongly revolves around ambivalent emotions.

Installation View 1, photograph by Luc Trahand

The Saun Santipreecha’s solo show engages with three novels by Italo Calvino—If On A Winter’s Night A Traveler, Invisible Cities, and Mr. Palomar—as well as the three cities: Bangkok, Los Angeles, Rome.

Interview Karolina Halatek Terminal

On the 18th of March Tirana Art Lab will reveal a permanent installation by internationally acclaimed artist Karolina Halatek. The light installation invites viewers to immerse.

Erjola Zhuka Interview

Erjola Zhuka’s aim is to celebrate human potential, forge new ways of being, and challenge normes imposed by contemporary societies. The phrase „As if you know nothing“ captures …

The Döftels ist eine deutsche Rock- und New-Wave-Band aus Worms, die 2006 gegründet wurde.

Upon the release of their latest single, „Wir sind bereit,“ we meet the frontman Peter Englert from the German band The Döftels. Englert tells Les Nouveaux Riches what influences them.

When you start writing, you never know where you will land, – says An during our last class. I want to continue genuinely seeing and feeling the art of those artists I work with, akin to T.J. Clark’s approach.

Installation view. Lou Jaworski NATURE, 2024, Courtesy of max goelitz Copyright of the artist. Foto: Marjorie Brunet Plaza

On the occasion of his first solo exhibition at max goelitz gallery in Berlin, we talked with the artist Lou Jaworski (*1981) about his production processes, horizons, AI, Pinocchio, and 3D fantasy.

Emma Kling Photocredit: Lorenz Kunath

Emma Kling’s diploma thesis received the Vanessa Preger-McGillivray Prize 2024. The work subtly addresses latent power dynamics within the context of art history. A Review by Katharina Hoffmann.

Andrej Korec

Andrej Korec is a professional in his sphere. His studio sources materials locally and primarily cater to artists seeking large-scale canvases. Andrej’s dedication to quality is of prime importance.

Romain Berger

Inspired by the work of photographer David LaChapelle and the colorful aesthetic of filmmaker Gregg Araki, his gently provocative and cinematic body of work stands out for its excessive use of colors.

Onka Allmayer-Beck

Three artworks are currently displayed on cars roaming the streets of Vienna. As part of the collaboration between TheArtGorgeous and Uber, we had the opportunity to visit Onka Allmayer-Beck.

film photography as a form of therapy.

Priscilla Orfanos, currently residing in Mexico, is a singer-songwriter who constantly seeks avenues to creatively express herself, be it through her music or her newfound passion for film photography.

Delphine Lamarque Munico

Delphine Lamarque is a textile artist. Her work is strongly linked to architecture and the notion of the « nest ». For a life-size immersion, she reworks tent canvases from the 1970s and 1980s.

Alessandro Miotti

Alessandro Miotti, born in Marostica, currently lives and works in Venice and is a member of the studio „zolforosso.“ He graduated in 2023 from the Venice Academy of Fine Arts in Visual Arts Level II.

Vladyslav Prozorenko and Diana Tarhonii

Diana Tarhonii and Vladyslav Prozorenko are a contemporary artist couple known as PROZZORRR. Vladyslav hails from Kyiv, the capital of Ukraine, while Diana was born in the small town of Kostopil.

Marlene Heidinger, Hinterher II. 2023, oil on canvas, 90 x 125 cm

Les Nouveaux Riches presents: At Hauptstraße 84 in Seeboden am Millstätter See, the association curates throughout the year an ongoing display of artworks from national and international artists.